Gordon Bowen

Gordon Bowen

Global CCO & Founder at McGarryBowen
New York, Estados Unidos

Sumário

As one of the three founders of mcgarrybowen, Gordon Bowen heralds one of the most diverse and celebrated careers on Madison Avenue and oversees all of the agency?s creative efforts. Time magazine labeled him a creator of ?emotional blockbusters? and his acclaimed and legendary ?Membership Has Its Privileges? campaign for American Express is the only advertising to ever hang in the Smithsonian Institution. His passion is driven from the diversity of mcgarrybowen?s portfolio of clients ? the edginess of Reebok, the heartfelt family values of Disney, and the spontaneous creativity of children that emanates from the spirit of Crayola. Most recently, the launch of the ?Chase Freedom? campaign has been the most successful new card launch in history. Despite the fact that Gordon?s body of work has won numerous awards for making ads that make people laugh as well as cry, he is proudest of making ads that work. Asked about the future of mcgarrybowen, Gordon?s only comment was to quote the agency?s line for the United States Olympic team, Amazing Awaits!

Founder
Düsseldorf, Alemanha
Founder
Shanghai, China
Directeur de création
New York, Estados Unidos

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