Sumário
Guy joined Publicis in January 2015 to head up the Publicis UK and Nordic agencies. He has since been promoted to Chief Executive, Western Europe, Publicis Worldwide. Guy has led the formation of Publicis UK’s broad client offering, acquiring content agency August and shopper marketing agency, Vivid. Under his leadership, Publicis in the UK has experienced some of its biggest wins over the last decade including Morrisons, P&G Fairy and Heineken. Previous to Publicis, Guy spent 16 years at AKQA, building the agency globally. As his career progressed he was promoted to manage the New York office, followed by Europe, and finally International in 2012. During this six-year period the International group trebled in revenue; opened five offices; and won over 300 major awards, including 18 ‘Agency of the year’ titles by the London office alone. In his final role as International Vice President, Guy headed up the offices across Europe, Asia and in North America. Guy has consistently demonstrated business and marketing acumen for both agencies and clients, having worked with some of the world’s biggest brands including: Coca-Cola, EDF, Heineken, Microsoft, MINI, Nike, Nissan, and VW.