National Citizen Service (NCS) - "Grow Your Strengths"

Accenture Song

Accenture Song London, Reino Unido

1049

Titulo	Grow Your Strengths
Agência	Accenture Song
Campanha	Outdated Translated
Anunciante	National Citizen Service
Marca	National Citizen Service (NCS)
Data da primeira Transmissão/Publicação	2023 / 2
Sector Empresarial	Instituições, organizações não governamentais
História	Accenture Song UK has created ‘Outdated Translated’, a new campaign for NCS (National Citizen Service) to upturn and reframe the often pervasive criticism faced by teens from wider society. The campaign shows how young people engage with a wide range of passion points from gaming, to TikTok scrolling, to mental health advocacy - and that these should be respected, celebrated and nurtured, as they provide teens with the foundational skills and strengths essential as they transition into adult citizens. NCS helps young people aged 15-17 become world and work-ready by providing a platform for personal development through a wide range of activities and experiences - including local community volunteering, online and some away from home, to build confidence, employability, life skills and mix with others.
Tipo de Mídia	Cartaz
Comprimento	30 seconds
Chief Creative Officer	Nik Studzinski
Director criativo	Meigan Brown
Director criativo	Tobias Owen
Equipa criativa	Ben Cashmore
Director criativo	Carys Thomas
Estrategista	Izzi Zacharia
Produtor da agência	Carol Oakley
Produtora	CHAOS
Realizador	JASON YAN FRANCIS