Titulo | The Olympic Delivery Authority |
Agência | M&C Saatchi Group |
Campanha | The Olympic Delivery Authority |
Anunciante | Transport for London / Olympic Delivery Authority |
Marca | TfL, ODA, Mayor of London |
Data da primeira Transmissão/Publicação | 2012 / 1 |
Sector Empresarial | Transportes públicos |
Filosofia | To reduce travel demand by 30% during the Games to manage the capacity on the transport network and enable spectators to get to events on time in London and other venue cities. |
Tipo de Mídia | Exterior |
Director de arte | Tristan Cornelius |
Redator | Joel Miller |
Director de publicidade | Terri Lynam |
Planeador | Lindsay Payne |
Media Agency | Walker Media |