Titulo | Upstream |
Agência | Saatchi & Saatchi NY |
Campanha | Upstream |
Anunciante | Toyota Motor Corporation |
Marca | Toyota |
Data da primeira Transmissão/Publicação | 2021 / 1 |
Sector Empresarial | Automotor |
História | To capture the distinct parallels between fragmented memories and the way swimmers catch snippets of the world as they glide through the water, the VFX team enhanced the tone of the film and purity of message through set and water extensions combined with extensive relighting experimentation.As the set builds and pools were filmed separately, meticulous attention to detail by the supervisor ensured that the two worlds aligned. Leveraging an array of tools including Maya, Houdini, Flame, 3D Equalizer and Reality Capture, the team created the convincingly surreal pools in various interior environments.The water itself, is mixed with the evolving |
Tipo de Mídia | Televisão |
Comprimento | |
Empresa de produção | Final Cut |
Produtora | @radical.media |
Realizador | Tarsem Singh "Tarsem" |
Produtor executivo | Jim Bouvet |
Produtor de linha | Jeremy Barrett |
Director de fotografia | Paul Meyers |
Editor | Joe Guest |
Telecine | CO3 (New York) |
Colorist | Jill Bogdanowicz |
VFX Company | Framestore |
Música | The Elements Music |
Compositor | Norman Kim |
Empresa de design sonoro | LSD |
Sound Designer | Michael Anastasi |
Audio Post Production | Lime Studios |
Chief Creative Officer | Jason Schragger |
Director executivo criativo | Fábio Costa |
Group Creative Director | Marc d’Avignon |
Director assistente criativo | Yusong Zhang |
Director assistente criativo | Alice Blastorah |
Director de arte | Alice Blastorah |
Director de arte | Yusong Zhang |
Director assistente criativo | Britt Wilen |
Redator | Britt Wilen |