Titulo | The Ice Bucket Challenge |
Agência | TBWA\RAAD |
Campanha | The Ice Bucket Challenge |
Anunciante | Connect |
Marca | Connect |
Data da primeira Transmissão/Publicação | 2017 / 2 |
Sector Empresarial | Fornecedores de serviços de internet (ISPs) |
História | Lebanon is a country that's thrives on following trends, unfortunately not all areas have the right internet connection and end up being late comers to online fads. So we tackled slow connectivity with humor and used unscripted characters from remote areas in Lebanon to recreate live versions of the Ice bucket challenge and the Harlem-Shake. |
Tipo de Mídia | Televisão |
Comprimento | |
Chief Creative Officer | Walid Kanaan |
Director executivo criativo | Fouad Abdel Malak |
Director criativo | Manuel Bordé |
Director de arte | Oswaldo Sa |
Director criativo | Krix Berberian |
Produtor | Julien Masri |
Realizador | Jad Aouad |
Produtora | Focus Films |