| Titulo | Temperature checking bottles |
| Brief | Fine schnapps like this should never be served too cold. To test whether the temperature is right, simply place your hand on the bottle. If the bottle displays your hand print – and the product information – the brandy is ready to pour. Temperature checking bottles, an innovation from Turmhoff Distilleries. |
| Agência |
Leo Burnett Schweiz
|
| Campanha |
Temperature checking bottles
|
| Anunciante |
Turmhof Distilleries
|
| Marca |
Turmhof
|
| Posted | Novembro 2016 |
| Sector Empresarial | Bebidas espirituosas
|
| História | Turmhof is a producer of pure handmade fruit brandy in different tastes. The fruits are picked, selected, distilled and bottled by hand. He chose three of his best fruit brandies for a special editon. He briefed us for a new label. Most often fruit brandies are drunk at a too warm temperature. To visualize the correct and best temperature for drinking fruit brandies we designed the label with color changing pigments. If you touch the bottle with your hand and the schnapps has the right temperature, the color on the bottle will change. Only now you are able to see the label with the description of the taste and you can discover how the brandy was made. We designed the label with color changing pigments. If you touch the bottle with your hand and the schnapps has the right temperature, the color on the bottle will change and you will see the label with a description of the taste and how the brandy was made. |
| Tipo de Mídia |
Packaging, marcas e design
|
| Director criativo |
Axel Eckstein
|
| Director criativo |
Christian Bircher
|