Titulo | Microplastics |
Agência | ici Barbès |
Campanha | Microplastics |
Anunciante | Surfrider Foundation |
Marca | Surfrider Foundation |
Data da primeira Transmissão/Publicação | 2023 / 6 |
Sector Empresarial | Questões ambientais e animais |
História | Pellets are granules of industrial plastics (GPI), which are the raw material used by the plastic industry to manufacture a large number of everyday objects. They are so small that they are almost invisible in the sand and are considered micro-plastics. |
Problema | 160,000 tonnes of plastic pellets are lost each year in Europe during handling or transport. Once in the wild, this pollution is uncontrollable and causes a real environmental catastrophe by invading the coasts and the seabed. Ingested by marine fauna, they impact all ecosystems up to human health. |
Tipo de Mídia | Imprensa e publicações |
Produtora | Garrigosa Studio |
Director de publicidade | Cyrielle Dufau |
Director de publicidade | Lucy Padovani |
Director de publicidade | Lionel Cheylus |
Project Manager | Carla Candotto |
Project Manager | Marion Dahyot |
Director de arte | Gabriel Bonete |
Redação | Juliette Jaouen |
Director criativo | Loris Utard |
Director criativo | Timothée Bouquet |
Press Relations Manager | Stefan Izoret |
Artist Representative | THIBAULT MARQUE |