Titulo | Legacy/Hero |
Agência | Brainchild Creative |
Campanha | Flex Your Power - Flex Your Power |
Anunciante | Flex Your Power |
Marca | Flex Your Power |
Posted | Fevereiro 2008 |
Produto | Non Profit Organization |
Sector Empresarial | Questões ambientais e animais |
Legenda | Choose toe save energy. |
História | If we dont reduce energy consumption today, the generations of tomorrow will live with the consequences. This message is conveyed via beautifully lensed montage sequences of solitary children at play alongside TV sets carrying the faces and voices of a not-too-distant future. The TVs, which appear in living rooms and more unusual locales, like partially submerged in a lake, or as a miniature inside a dollhouse--screen the video wills of adults leaving behind floods, global warming and other man-induced natural disasters, to their progeny. The spots end with the adults vowing to take responsibility for the California they leave their children. The Flexyourpower.org URL and a title card with an energy efficiency tip, closes the PSA. |
Tipo de Mídia | Televisão |
Comprimento | |
Mercado | Estados Unidos |
Empresa de design sonoro | One Union Recording |
Pós-produção | Methodstudios |
Editor | Bob Frisk |
Empresa de design sonoro | Andy Greenberg |
Director criativo | jef Loeb |
Director de contas | Deborah Notestein Loeb |
Director de arte | David Swope |
Director de fotografia | John Toon |
Produtor da agência | Annie Uzdavinis |
Designer gráfico | Bobby Van Dyke |
Empresa de produção | Phoenix Editorial & Designs |
Efeitos de animação | Phoenix Editorial & Designs |
Produtor executivo | Don Block |
Produtor executivo | Rich Carter |