Brett Essman
Creative Director at Preston Spire
Minneapolis, Estados Unidos
TituloThe New Life Vest
Anunciante Change the ref
Marca CHANGE THE REF
Data da primeira Transmissão/Publicação 2024 / 1
História Mass shootings have invaded every aspect of our lives. No place feels safe. So how can we get people to actually take action and call their representatives to pass common sense gun reform? We made a practical appeal by dramatizing what it’s starting to mean to live everyday in this new reality. We partnered with Change the Ref, an organization founded by Manny and Patricia Oliver after they lost their son, Joaquin, in the Parkland School shooting. Together we brought the New Life Vest to places it could very well be needed if gun violence continues to escalate.
Tipo de Mídia Case Study
Comprimento
Director de arte

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