Titulo | Breast 2 |
Agência | FCB Lisbon |
Campanha | Breast |
Anunciante | Laço Foundation |
Marca | Laço Foundation |
Data da primeira Transmissão/Publicação | 2018 / 4 |
Sector Empresarial | Associações de informação e de luta contra doenças |
Legenda | Look at yours. |
História | Self-examination is key in breast cancer screening. Hence the idea of show why women need to look carefully at their own breasts. |
Filosofia | "Look at yours." |
Problema | Breast cancer is the most common type of cancer amongst women. They should be watchful and self aware. |
Resultado | Awareness for the problem and help women world-wide to be vigilant for this problem |
Tipo de Mídia | Poster |
Director criativo | edson athayde |
Redator | edson athayde |
Director de arte | Eduardo Tavares |
Illustrator | Marco Melgrati |