Director de publicidade
at
Ford Motor Company
| Titulo | Future Present |
| Agência | Punch BBDO |
| Campanha | Future Present |
| Anunciante | Ford Motor Company |
| Marca | Ford |
| Data da primeira Transmissão/Publicação | 2021 / 10 |
| Sector Empresarial | Automóveis |
| Filosofia | New trends in the automobile industry come with exciting new technologies for a sustainable tomorrow. As the gap between the future and present is closing, Ford keeps working on providing a unique customer experience that helps to live in the future starting from today, with its people-oriented, adaptable designs and innovative technologies. With its new campaign “Future=Present”, Ford not only aims to encourage living the future starting from today with but also offers a rich vehicle portfolio with more sustainable engi-ne technologies, autonomous and connected features. With this strategy, Ford Turkey targeted aspirers who are enthusiastic about new technolo-gies that help them ease their lives. The new Ford campaign highlights that the real future technologies are possible with Ford today. The campaign created by PunchBBDO is directed by Sir Fred from Norr Film. The film is shot by Oscar Faura known for his work in The Impossible, The Imitation Game, Jurassic World: Fallen Kingdom as well as a number of successfull commercials. Famous Tears For Fears song, Mad World was covered by Pedro Macedo Camacho fort he commercial, with Tina Guo’s vocals. Ford Turkey’s campaign that presents its vision for the future along with its new creative world is the start of a new journey for Ford filled with future technologies, new customer experiences, mobility and sustainable cities. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Trilha sonora | Mad World (Orzabal / BMG Rights (UK) c/o Zeplin Edisyon) |
| Director de publicidade | Talat İşçioğlu |
| Director de publicidade | Serkan Özerbay |
| Director de publicidade | Deniz Göktaş |
| Director de publicidade | Koray Kavalcı |
| Director de publicidade | Gamze Keskin |
| Director de publicidade | Ahmet Meral |
| Director de publicidade | Nergis Salman |
| Director de publicidade | Alper Tohar |
| Director de publicidade | Sinem Yıldırım |
| Director de publicidade | Mehmet Kalp |
| Chief Creative Officer | Ali Musa Paça |
| Director criativo | Mert Şentürk |
| Director criativo | Erçin Sadıkoğlu |
| Equipa criativa | Sanli Kayabolen |
| Equipa criativa | Serkan Un |
| Director de arte | Oktay Metin |
| Director de arte | Selahattin Özdemir |
| Chefe de Digital | Bahar Arasan |
| Digital Team | Cem Bozkurt |
| Digital Team | Burak Çiçek |
| Designer gráfico | Ozan Küme |
| Estrategista | Beliz Atalay |
| VP, Account & New Business Director | Gülin Erdoğan |
| Director de contas | Ezgi Günaydın |
| Supervisor de conta | Cansın Ergün |
| VP, Head of Production | Koray Öztürk |
| Produtor | Aslı Aykut |
| Produtor | Beray Odabaşı |
| Produtora | Norr Film |
| Animation & Post Production | Anima |
| Pós produção | ABT |
| Realizador | Sir Fred |
| Compositor | Pedro Macedo Camacho |
| Trademark Management | Som Entertainment Communications |