Ben Tan
Creative technologist at Media.Monks
London, Reino Unido
TituloI Own This : Woolworks gets an IONOS website
Agência
Campanha I Own This : Woolworks gets an IONOS website
Anunciante Ionos
Marca Ionos
Data da primeira Transmissão/Publicação 2021 / 9
Sector Empresarial Serviços de telecomunicações
História The spot playfully trades on the ‘I own this/IONOS’ line, reaffirming Helga’s - and by extension IONOS’ - position as owning the web-related problems and design issues that can undermine even the very best new businesses and start-ups. The underlying message, a mainstay of the digital messaging and social media campaign, is that small business owners, having been empowered by IONOS to take control of their website, ‘own’ the running of their business, and can gain an advantage over the competition simply by leveraging Aunt Helga’s no-nonsense, globally respected German know-how.
Tipo de Mídia Televisão
Comprimento
Pós-produção
Som
Branding agency
Produtora
Compositor
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Realizador
Managing Diretor
Produtor executivo
Produtor da agência
Producer
Production Manager
Production Manager
Produtor de linha
Produtor de linha
Director executivo criativo
Director executivo criativo
Director executivo criativo
Chief Strategy Officer
Director de fotografia
Production Art Director
Costume
Costume
Pós produção
Colorist
Producer
Som

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