Fundaparkca - "Parkinson´s Scale (Board)"

Wings The Agency

Wings The Agency Caracas, Venezuela

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Titulo	Parkinson´s Scale (Board)
Agência	Wings The Agency
Campanha	Parkinson´s Scale Films
Anunciante	Fundaparkca
Marca	Fundaparkca
Data da primeira Transmissão/Publicação	2021 / 1
Sector Empresarial	Associações de informação e de luta contra doenças
História	Earthquakes of moderate magnitude are regular in Venezuela due to the country's location between the tectonic plates of the Caribbean and South America. However, these are not the biggest tremors facing the country. The largest tremors are faced by people living with Parkinson's disease, who have stopped receiving medications and treatments as a result of Venezuela's social, economic and health crisis. Together with @FUNDAPARKCA we created PARKINSON SCALE FILMS. These are short films that are broadcast on Twitter every time there is an earthquake measured above 4.0 on the Richter scale. This will remind us to donate, so that people living with Parkinson's disease can continue to live normal lives.
Tipo de Mídia	Case Study
Chairman & Chief Creative Officer	Demian Campos