Director de publicidade at AB Inbev

Pony Malta - "She Gaming"

MullenLowe SSP3 Colombia

MullenLowe SSP3 Colombia Bogotá, Colômbia

9198

Titulo	She Gaming
Agência	MullenLowe SSP3 Colombia
Campanha	She Gaming
Anunciante	AB Inbev
Marca	Pony Malta
Data da primeira Transmissão/Publicação	2021 / 9
Sector Empresarial	Bebidas carbonadas
Filosofia	Pony Malta launches a bold move: ‘She Gaming’, the first female e-Sports team in Colombia with which the brand seeks to compete on national stages. ‘She Gaming’ will allow those girls and adolescents who are fond of video games to do so in a professional way. The traditional brand of malt-based beverages will provide them with competitive and training spaces.
Tipo de Mídia	Interatividade
Comprimento	50 seconds
Chief Executive Officer (CEO)	Francisco Samper
Director executivo criativo	Diego Alejandro Muñoz
Director executivo criativo	Juan David Pardo
CBO	Jose Manuel Hoyos
Group Business Manager	Fabiana Manzi
Director criativo	Guillermo Siachoque
Director criativo	Jorge Eliecer Pinto
Director de arte	Roger González
Director de arte	Nicolas Ruíz
Redator	Sebastián Buriticá
Director de contas	Olivia Zea
Director de contas	Daniel Salazar
Gamer Agency	Spoon GG
Chief Executive Officer (CEO)	Carlos Vidal
Operation Manager	Juan Sebastián Ramirez
Social Media Manager	Vanessa Manjarres
Production Director	José Altamar
Marketing Director	Juan Alonso Torres
Brand Manager	Natalia Perez