Titulo | The Joy of Movement |
Agência | Publicis Italy |
Campanha | The Joy of Movement |
Anunciante | GlaxoSmithKline |
Marca | Voltaren |
Data da primeira Transmissão/Publicação | 2020 / 11 |
Sector Empresarial | OTC - Medicina tradicional |
História | Voltaren, the GSK Consumer Healthcare Brand, launches a new global campaign building on their tagline The Joy of Movement with a stronger, deeper purpose: movement allows people to connect and that brings us true joy. The launch of the campaign also coincides with the release of the GSK Consumer Healthcare 2020 Global Pain Index (GPI) results. Now in its fourth edition, the GPI is a unique social study that has been uncovering significant impact pain has on lives globally. Now in its sixth year, the study has listened to more than 47,000 people to date. Its findings highlight the mental and physical health impact that body pain has on the lives of those who experience it. |
Tipo de Mídia | Televisão |
Comprimento | |
Mercado | Países Baixos, Reino Unido |
Global Chief Creative Officer | Bruno Bertelli |
Global Creative Director | Davide Boscacci |
Global Digital Creative Director | Lazaros Nikiforidis |
Chief Strategy Officer | Bela Ziemann |
Creative Strategy | Monica Radulescu |
Experience Strategist | Caitriona Gallagher |
Global Strategy Director | Anne Serr |
Director assistente criativo | Ilaria Cormio |
Director assistente criativo | Livio Gerosa |
Creative Supervisor | Beatrice Mari |
Global Business Leader | nicholas karim baddour |
Global Business Lead | Shirine Aoun |
Global Category Business Lead | Katriona Connolly |
Managing Partner | Greg Georgiades |
Diretor dos Negócios | Megan Harrold |
Global Account Supervisor | Sophie Laird |
Global Account Manager | Nayla El Sayegh |
Director de contas | Angeline Benge |
Account Manager | Kailen Tubbs |
Brand Strategy Manager | Maria Ugrozova |
Project Manager | Donna Valezano |
Realizador | Jamie Rafn |
Senior Producer | Lora Jane Brisland |
Senior Account Manager | Veena Tamnee |
Music Lead | Rebecca Lowe |
Music Producer | Tom Tuckker |
Music Prod Company | MassiveMusic |
Agency | digitas |