Joanna Perry
Founder/ Chief Creative Officer at NOMADsp
London, Reino Unido
TituloChoices - Route 4
Agência
Campanha Choices - Depaul Trust
Anunciante Depaul
Marca Depaul Trust
PostedSetembro 2002
Sector Empresarial Instituições, organizações não governamentais
História This interactive ad allows viewers to choose the way the story develops.



It is a fictionalised account of the descent of an ordinary teenager into homelessness.



At various points, viewers are presented with the choices faced by the boy, and can use their TV remote control to decide what he should do.
Tipo de Mídia Televisão
Comprimento
Mercado Reino Unido
Produtora
Realizador
Producer
Produtor
Produtor da agência
Director criativo
Design Director
Design Director
Designer multimédia
Designer multimédia
Designer multimédia
Designer multimédia
Redator
Compositor
Account Handler
Marketing Manager
Account Manager
Director de arte
Director técnico
Associate Creative Director/Copywriter

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