Titulo | III (Three) |
Titulo (língua original) | Tres |
Agência | Grey Worldwide Mexico |
Campanha | III (Three) |
Anunciante | Reinserta |
Marca | Reinserta |
Data da primeira Transmissão/Publicação | 2023 / 4 |
Sector Empresarial | Acções caridade, fundações, voluntariado |
História | Reinserta, a Mexican NGO that supports children and adolescents exposed to the criminal justice system, has launched a fundraising campaign through the short film "III." The film highlights the living conditions of children in contact with prisons and aims to build dignified maternity spaces and a new "baby library" in Monterrey, as well as provide psychological and legal care programs. Around 500 children are born and live in Mexican prisons, separated from their mothers after three years. The film tells a powerful and heartbreaking story to encourage support for these mothers and children. |
Tipo de Mídia | Branded Content |
Comprimento | |
Director de publicidade | Saskia Nino de Rivera |
President & Chief Creative Officer | Diego Medvedocky |
Worldwide Chief Creative Officer | Javier Campopiano |
Chief Creative Officer | Alexis Ospina |
Director executivo criativo | Mauricio Guerrero |
Director criativo | Nicolas Diaco |
Director de arte | Mauricio Sanchez Arroyave |
Production Director | Julieta Napoli |
Produtora | Oriental Films Mexico |
Realizador | María Fernanda “Yupi” Segura |
Realizador | Sauna |
Produtor executivo | Mauricio Clavijo |
Produtor executivo | Carolina Moreno |
DP | Agustin Claramunt |
Director de arte | Giuliana Pavino |
Director de arte | Belen Betbebe |
Produtor de linha | Karina Santiago |
Editor | Saulo Diarte |
Editor | Alejandro Diarte |
Wardrobe | Almudena Segura |
Pós produção | Pedro Aragón |
Produção de som | Satelite Audio |