Director
at
Makina Films
| Titulo | ABU UNCENSORED |
| Agência | Ogilvy Bolivia |
| Campanha | ABU UNCENSORED |
| Anunciante | Blink Latam |
| Marca | Blink |
| Data da primeira Transmissão/Publicação | 2023 / 10 |
| Sector Empresarial | Serviços bancários, investimentos, corretores de bolsa |
| História | A groundbreaking premiere: the fintech app BLINK challenges the norms of its category with a bold ad, as daring as the app it promotes. ABU UNCENSORED, created for the fintech brand Blink, is a commercial that embodies absurdity throughout its 107 seconds, a delightful mix of daring elements and somewhat pretentious ones that break away from the ordinary and play with naivety, questioning possibilities, and the childlike impact of visual/narrative play. All packaged in a flawless craft, elements that keep you engaged in the story and eager to find out what the heck will happen at the end of the commercial. |
| Filosofia | Some pleasures are stilkl paid in cash and if you don't have it, we'll bring it to your door. |
| Problema | People in Latam still uses cash and there are not enough ATMs. |
| Resultado | A groundbraking app that transforms delivery motorcycles and taxis into mobile ATMs. |
| Tipo de Mídia | Social Media |
| Comprimento | |
| Mercado | Bolívia |
| Chairman & Chief Creative Officer | Henry Medina |
| Designer/Art Director | Gerson Chavez |
| Executive Producer | Pedro Pablo Escobar |
| Director | Julio Barragán |
| Sr. Copywriter | Gerson Irazabal |
| Executive Project Manager | Alessandra Valdivia Heinrich |
| Director of Music | José Antonio Bernedo |
More Work
SEE ALLAppbulance
- MARCA:
- Appbulance
- AGÊNCIA:
- Ogilvy Bolivia
Mobile ATMs
- MARCA:
- Blink
- AGÊNCIA:
- Ogilvy Bolivia