| Titulo | Here For Humanity: Türkiye and Syria |
| Agência | VCCP |
| Campanha | Here For Humanity |
| Anunciante | British Red Cross |
| Marca | British Red Cross |
| Data da primeira Transmissão/Publicação | 2023 / 9 |
| Sector Empresarial | Instituições, organizações não governamentais |
| História | Together, we are the World’s Emergency Responders, The British Red Cross, has today launched a new integrated campaign to shine a light on its humanitarian efforts in the UK and around the world and drive brand consideration among new donors. The multi-channel campaign, Here for Humanity, was developed in partnership with VCCP London to demonstrate the breadth of the response that the Red Cross delivers in 192 countries to disasters and emergencies. Utilising authentic footage and photography of responders in action, the campaign showcases differing ways British Red Cross supports individuals and communities, whether in Ukraine helping people suffering the impact of the conflict with Russia, dealing with the aftermath of natural disasters in Türkiye and Syria, or flood-devastated communities in the UK. |
| Tipo de Mídia | Interatividade |
| Comprimento | |
| Produtora | Girl&Bear |
| Pós produção | Girl&Bear |
| Director criativo | Paul Cohen |
| Equipa criativa | Haley Koehn |
| Equipa criativa | Lou Organ |
| Produtor da agência | Diana Turchi |
| Producer | Tuesday Birmingham |
| Empresa de produção | Final Cut LA |
| Empresa de design sonoro | Machine Sound |
| Editor | Amanda James |
| Editor | Kit Wells |
| Sound Engineer | James Cobbold |
| Sound Engineer | Alex Bingham |
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