| Titulo | Ski |
| Agência | Sancho BBDO |
| Campanha | Curves of the Logo |
| Anunciante | PepsiCo Inc. |
| Marca | Pepsi Light |
| Data da primeira Transmissão/Publicação | 2018 / 8 |
| Sector Empresarial | Bebidas carbonadas |
| Filosofia | This luscious print campaign was created by Sancho BBDO Colombia for Pepsi Light. The inspiration was born from playing with the Pepsi logo. Sancho BBDO believes that Pepsi Light is a product that encourages consumers to go out, move and be active. The Pepsi logo represents that movement and with a small twist its shape becomes waves, mountains, parachutes and more. |
| Tipo de Mídia | Imprensa e publicações |
| Redator | Fabián López 'Chompi' |
| Redator | Camilo Torres |
| Redator | Kyara Ortega |
| Director de arte | Juan David Pardo |
| Director de arte | Tatiana Serpa |
| Director de arte | Sebastián Hernández |
| Director executivo criativo | Daniel Alvarez |
| Chief Creative Officer | Hugo Corredor |
| Chief Creative Officer | Giovanni Martinez |
| Illustrator | Juan David Pardo |
| Illustrator | Tatiana Serpa |
| Account Director | Rodrigo Salazar |
| Retouch | Tatiana Serpa |
| General Account Director | Javier Jimenez |
| Account Manager | Juliana Ordoñez |
| Account Director | Rodrigo Salazar |
More Work
SEE ALLPaddle
- MARCA:
- Pepsi Light
- AGÊNCIA:
- Sancho BBDO
Surf
- MARCA:
- Pepsi Light
- AGÊNCIA:
- Sancho BBDO
Diving
- MARCA:
- Pepsi Light
- AGÊNCIA:
- Sancho BBDO
Parachute
- MARCA:
- Pepsi Light
- AGÊNCIA:
- Sancho BBDO