Director de fotografia
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Spindle
| Titulo | This is Supermarket Mobile |
| Agência | BBH |
| Campanha | This is Supermarket Mobile |
| Anunciante | Tesco |
| Marca | Tesco Mobile |
| Data da primeira Transmissão/Publicação | 2021 / 4 |
| Sector Empresarial | Serviços de telefone móvel |
| História | The ad follows a shopper as they explore the aisles of the ‘Tesco Mobile Supermarket’ – a fictional store where each unique network benefit is represented as a classic supermarket landmark. The shopper enters the store and heads to the bakery, where value is ‘baked in’, through the ‘fresh deals’ section, then to the ‘frozen aisle’, indicative of the network’s frozen contract prices – and ends at the checkout where the shopper receives a discount on groceries thanks to Clubcard Plus. |
| Filosofia | The through-the-line campaign aims to connect with Tesco shoppers, highlighting all the unbeatable perks having your phone with the supermarket brings, including frozen contract prices, everyday value on the latest mobile phones, tech and wearables, as well as family perks and being able to help put food on the table with Clubcard Plus. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Produtora | Thomas Thomas Films |
| Som | String and Tins |
| Chief Marketing Officer (CMO) | Rachel Swift |
| Director de publicidade | Emma Herridge |
| Director de publicidade | Simon Rogers |
| Director de publicidade | Lawrence Hamilton |
| Director de publicidade | Zea Westwick |
| Director de publicidade | Carolina Molina |
| Director de publicidade | David Brewerton |
| Director de publicidade | Rebecca Greenhalgh |
| Equipa criativa | Lawrence Bushell |
| Equipa criativa | Luke Till |
| Director criativo | Uche Ezugwu |
| Estrategista | Alice Walker |
| Estrategista | Harry Guild |
| Diretor de Estratégia | Ed Kurland |
| Executivo de contas | Ella McNicholas |
| Executivo de contas | Jack Smith |
| Account Manager | Francesca Somerville |
| Account Manager | Emma Fry |
| Account Manager | Tina Rugiwa |
| Director de contas | Tessa Cranfield |
| Estratégico Business Lead | James Rice |
| Estratégico Business Lead | Holly Ripper |
| Produtor da agência | Georgina Kent |
| Produtor assistente da agência | Michelle Hagen |
| Realizador | Tiny Bullet |
| Producer | Trent Simpson |
| Director de fotografia | Patrick Meller |
| Editor | Owen Oppenheimer |
| Empresa de produção | The Quarry |
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