Produtor
at
Esse House
| Titulo | Duel |
| Campanha | Duel |
| Anunciante | Samsung |
| Marca | Samsung Anti Tangle |
| Data da primeira Transmissão/Publicação | 2017 / 12 |
| Sector Empresarial | Grandes electrodomésticos |
| Legenda | Samsung, Cheil Ukraine, Cheil |
| História | She loves him so much. But when it is time to clean the appartment, the real duel starts. Vacuum cleaner Samsung Anti Tangle helps win this fight. |
| Filosofia | Cleaning is a battle. And there is something that make this job much more easier. The most powerful tool that our female hero has in her arsenal is the vacuum cleaner Samsung Anti-Tangle. |
| Problema | Context: In Ukraine Samsung is a known as an innovative and dynamic brand. Mostly due to the smartphone ads. But there is no connection between brand and home appliance audience. Samsung VC with unique Anti-Tangle technology is the perfect product to fill this gap. Insight: Pets are lovely. But as with all good things, there are downsides to pet ownership: dealing with their hair. That’s why cleaning become every time a kind of challenge that invole both owners and animals. |
| Resultado | More than 2 million YouTube visualizations. |
| Tipo de Mídia | Interatividade |
| Comprimento | |
| Director criativo | Vladyslava Denys |
| Director de arte | Alessandro Falcone |
| Redator | Pavlo Pastushenko |
| Redator | Alena Krapivka |
| Redator | Anastasia Pushnya |
| Director de contas | Alexey Polischuk |
| Client Responsible | Olga Kravchuk |
| Produtor executivo | Vitaliy Sheremetyev |
| Produtora | Esse House |
| Realizador | Pavel Buryak |
| Director de fotografia | Dima Nedrya |
| Produtor | Tatiana Buialo |
| Produtor | Lisa Agafonova |