Titulo | Even More Drama |
Brief | In the second year of their effort to get more Americans to take control of their health, the TV doctors need to up the ante. So they introduce scandalous romance, dramatic pauses – and bizarre plot twists. “Dad!” exclaims TV doc Patrick Dempsey when he recognises one of his patients. But you can spare yourself from drama by getting a regular check-up from a REAL doctor. |
Agência | McCann Worldgroup |
Campanha | The TV Doctors of America |
Anunciante | CIGNA |
Marca | CIGNA |
Posted | Novembro 2017 |
Sector Empresarial | Saúde, higiene e produtos farmacêuticos |
História | Last year, Cigna and The TV Doctors of America helped get a whole lot of people to go in for their annual checkup. But their mission continues. Everyone’s favorite TV doctors want even more Americans to start taking control of their health. So this year, they’re upping the ante. Because like any successful medical series, season two of The TV Doctors of America promises to have one thing: Even. More. Drama. After all, no one knows more about drama than a TV Doctor, but they also know you can avoid drama getting an annual checkup. |
Tipo de Mídia | Televisão |
Chief Creative Officer | Eric Silver |
Chief Creative Officer | Tom Murphy |
Chief Creative Officer | Sean Bryan |
Director executivo criativo | Larry Platt |
Music Producer | Dan Gross |
Realizador | Grant Heslov |
Director de contas | Colleen Moisio |
Executivo de contas | Mike Morettoni |
Redator | James Santiago |
Redator | Regina Strong |
Director de arte | Cheryl Thrower |
Director de arte | Astrid Andujar |
Director criativo | Laurie Messina |
Director criativo | Emmeli Österdahl |
Estrategista | Collin Peters |
Director de arte | Ferdinand Daniele |
Redator | Tom Weingard |
Director de arte | Daniel Aykurt |
Redator | Donnell Johnson |
Produtor executivo | Amanda Revere |
Produção musical | JSM / New York |
Chief Creative Officer | Sung Chang |
Telecine Company | Lisa Goldberg |
Associate Project Manager | Connie Tejada |
Project Manager | Jennifer Yuan |
Editorial Company Executive Producer | Cut + Run |
Assistant Editor | Beau Dickson |
Empresa de produção | Jon Grover |
Director of Project Management | Charelle Shaw |
Supervisor de conta | Jay Cohen |
Director de contas | Clifford Strashun |
Director de fotografia | Phedon Papamichael |
Produtor executivo | Jimmy Evans |
SVP Account Director | Jan Lemke |
Group Creative Director | Danny Rodriguez |
Redator | Dan Colburn |
Chief Production Officer | Nathy Aviram |
Executive Integrated Producer | Kathy Love |
Senior Producer | Cindi Blondell |
Integrated Producer | Wendy Leahy |
Executive Music Producer | Eric Johnson |
Group Account Director | Matthew Cunnell |
Group Strategy Director | Julianna Katrancha |
Associate Social Director | Lisa Goldberg |
Senior Art Director | Jesse Yowell |
Global Account Director | Veronica Bertran |
Assistant Account Executive | Emma Langston |