Momondo - "The DNA Journey"

&Co. / NoA

&Co. / NoA København K, Dinamarca

Prêmios

108350

Marca: Momondo
País: Dinamarca

Anunciante: Momondo

Titulo	The DNA Journey
Agência	&Co. / NoA
Campanha	Dear mom and dad
Anunciante	Momondo
Marca	Momondo
Data da primeira Transmissão/Publicação	2016 / 6
Sector Empresarial	Agências de viagens, operadores de turismo
História	During this emotional film for online travel site Momondo, volunteers are asked about their national identities. The individuals consider themselves pure products of their own countries: 100% French or English, for example. The English guy admits to being suspicious of foreigners, particularly Germans. After providing saliva samples for a DNA test, the results prove that they all have a mixture of origins: the English guy even has some German in him. “There would be no such thing as extremism in the world if people knew their heritage,” says the French woman. On open world begins with an open mind.
Tipo de Mídia	Branded Content
Comprimento	316 seconds
Produtora	Bacon
Director criativo	Robert Cerkes
Redator	James Godfrey
Director de contas	Trine Eisinger
Produtor da agência	Arlette Walsoe
Realizador	Jeppe Rønde
Production Manager	Ditte Odgaard
Director de iluminação / Iluminação	Aslak Lythans
Guarda-roupa/estilista	Stine Gudmondsen
Sound Recording	Lars Gonzalez
Sound Designer	Kevin Koch
Editor	Simon Borch
Redator	Tue Rossel
Director de contas	Thomas Christenson
Account Manager	Marianne Louise Seirberg
Planeador estratégico	Ornulf Johnsen
Produtor executivo	Mette Jermiin
Director de fotografia	Magnus Jønck
Designer de produção	Mads Jorgensen
Make-Up Artist	Louise Bruun
Pós-produção	Bacon X
Colorist	Hannibal Lang