Titulo | #BeFearless of Public Speaking |
Agência | Cheil |
Campanha | #BeFearless |
Anunciante | Samsung |
Marca | Samsung Gear VR |
Data da primeira Transmissão/Publicação | 2016 / 2 |
Sector Empresarial | Eletrodomésticos e áudio-visual |
Legenda | Let Nothing Stop You |
Filosofia | Samsung and Cheil Worldwide held virtual reality training sessions to find out how an exposure to challenging situations through virtual experience can help people master their fears in real life. Among nearly 7,500 applicants from Germany, Austria, Russia, Romania, Bulgaria, Hungary and the United Arab Emirates, 27 selected people took part in the four-week training. After the training, participants were ready to face their fears, and celebrated their achievement by tackling situations which they never thought possible before - either by speaking in front of a large crowd at a theatre or by venturing a zip line ride. |
Tipo de Mídia | Exterior |
Comprimento | |
Produtora | Markenfilm Berlin GmbH |
Chief Creative Officer | Wain Choi |
Director criativo | Stuart Mills |
Director criativo | Guido Boehm |
Director criativo | Omar Al Jabi |
Director assistente criativo | Jax Jung |
Director de arte | Joohee Lee |
Director de arte | Jinwoo Ryu |
Director de arte | Ksenia Sapunova |
Redator | Hayden Yu-Hyun Lee |
Redator | Annika D'Ambrogio |
Redator | Aleksandr Gumarov |
Director de contas | Eric Kang |
Director de contas | Jongbin Lee |
Executivo de contas | Najeong Kim |
Executivo de contas | Bo Kim |
Executivo de contas | HeeJeong Lyu |
Executivo de contas | Nitin Baweja |
Executivo de contas | Anneta Rastopchina |
Executivo de contas | Alexandra Park |
Produtora | Oyster |
Produtora | Vice |
Produtora | Sugar Rush |
Produtora | Rapid VR |
Produtora | Skonec |