KidsCan - "Hungry to Learn - I Need to Eat"

The Monkeys Aotearoa

The Monkeys Aotearoa Auckland, Nova Zelândia

1051

Titulo	Hungry to Learn - I Need to Eat
Agência	The Monkeys Aotearoa
Campanha	Back to School 2023
Anunciante	KidsCan
Marca	KidsCan
Data da primeira Transmissão/Publicação	2023 / 1
Sector Empresarial	Direitos humanos
Legenda	It's hard to learn when you're hungry
História	The campaign highlights how hunger can disrupt a child’s learning. The demonstration of blurred and confused thinking is based on verbatim comments from children about how their hunger makes them feel in class.
Filosofia	The soaring cost of living is fuelling an education crisis for New Zealand children living in poverty. To coincide with the start of the new school year, KidsCan launches its 2023 Back to School campaign with the aim to bring on board 450 new monthly donors to help not only feed but clothe a growing number of school children.
Tipo de Mídia	Imprensa e publicações
Redator	Simone Louis
Head of Integrated Production	Rosie Grayson
Produtor executivo	Claire Kelly
Director de fotografia	Maria-Ines Manchego
Director criativo	James Conner
Director criativo	Christie Cooper
Chief Creative Officer	Damon Stapleton
Agência de Mídia	OMD Global
Produtora	EIGHT
Head Of Planning	Tom Sykes
Realizador	Jamie Lawrence
Studio Designer	Vivian Cheng
Editor	Ben Chesters
Planner	Haley Hetherington
Director de arte	Emily Joe
Design Lead	Lucinda Fortescue-Hansen
Final Artist	Lisa Stowers
Empresa de design sonoro	Liquid Studios
Online Studio	Toybox