Durex - "Behind Closed Doors"

Havas London

Havas London London, Reino Unido

13508

Marca: Durex
País: Reino Unido

Anunciante: Reckitt Benckiser

Titulo	Behind Closed Doors
Agência	Havas London
Campanha	Durex Explore
Anunciante	Reckitt Benckiser
Marca	Durex
Data da primeira Transmissão/Publicação	2015 / 2
Sector Empresarial	Contraceptivos e testes de gravidez
História	We harnessed cutting edge dual screen technology to create the world's first synchronised dual screen film for the launch of Durex's new e-commerce website in the UK.
Filosofia	When your mobile device is pointed at the TV or computer screen where the advert is playing, the Durex Explore app synchronises automatically to reveal the film’s alternative view on the second screen. The integrated campaign runs across TV, mobile, online, PR, print and social.
Tipo de Mídia	Televisão
Comprimento	66 seconds
Mobile App development	Havas London
Media Agency	ZenithOptimedia EMEA
Account Management	Julian Ashley
Director criativo	Mark Fairbanks
Director criativo	Alasdair Graham
Agency Producer	Sarah Sharp
Editor	Mark Aarons
Planning	Gemma Hamilton
Copywriter	Joel Williams
Planning	Yelena Gaufman
Head of Technology & Innovation	Michael Olaye
Film Production Co Producer	Finn James
Director de fotografia	Jean-Noel Mustonen
Agency Producer	Amanda Newall
Art Director	Andy Preston
Creative Designer	David Cardona
Account Management	Alice Martin
Account Management	Mihiri Kanjirah
Account Management	Ainhoa Wadsworth
Head of Digital Delivery	Tony Clarke
Senior Digital Producer	Michel Benhamou
Application Developer	Piotr Durzynski
Application Developer	Zachary Downs
	: Bongani Ndlovu
Application Developer	Jordi Narvines
Quality Assurance Manager	Fikayo Adeyefa
Film Director	Misko Iho
Som	Dave Robinson (Angell Sound)
Música	Kenneth Sorensen
Film Production Company	The Love Commercial Production Company
Pós produção	The Mill London