Titulo | Hot Fudge Sundae |
Agência | Leo Burnett Germany |
Campanha | McClocks |
Anunciante | McDonald's |
Marca | McDonald's |
Data da primeira Transmissão/Publicação | 2018 / 12 |
Sector Empresarial | Restaurantes e comida rápida |
Filosofia | Recently in Germany more and more McDonald’s restaurants started to stay open until late/or started to work 24Hours. In order to advertise that, Mcdonald’s launched a new print/OOH starting November/2018. Playing around with clock watch faces as it’s source of inspiration, Leo Burnett /Thjnk achieved a very unique result: displaying a long range of products using only minimalist design, McDonald’s proves once again why every time is a good time to visit their restaurants and enjoy a good Big Mac, Fries or even a McMuffin or a Chocolate Sundae. Print advertisement created by Leo Burnett, Germany for McDonald's, within the category: Food. |
Tipo de Mídia | Imprensa e publicações |
Chief Creative Officer | Andreas Pauli |
Chief Creative Officer | Armin Jochum |
Director executivo criativo | Jörg Hoffmann |
Creative Director | Florian Fehre |
Lead Creative | Gustavo Nardini |
Art Director / Illustrator | Gustavo Nardini |
Art Director / Illustrator | Marco Sodano |
Account | Netti Weber |