Titulo | Justino |
Agência | Leo Burnett Madrid |
Campanha | Christmas lottery 2015 |
Anunciante | Loterías Y Apuestas Del Estado |
Marca | Loteria De Navidad |
Data da primeira Transmissão/Publicação | 2015 / 11 |
Sector Empresarial | Lotarias e jogos de sorte |
História | Since 1892 the Spanish Christmas Lottery launch campaign has been a national tradition. This year’s campaign features the heart-warming story of Justino, a lonely night watchman in a mannequin factory. To occupy his nights, Justino poses mannequins around the office for the enjoyment of the daytime workers – holding a cake for a woman’s birthday, participating in an office joke and setting up holiday decorations. One day, Justino learns that the daytime factory workers have won the Christmas lottery. Feeling left out, he goes about his day. But when he arrives at work, there is a surprise waiting for him. |
Tipo de Mídia | Viral |
Comprimento | |
Produtora | Passion Pictures |
Produtora | BLUR Films |
General Creative Director | Juan García-Escudero |
Director executivo criativo | Jesús Lada |
Digital Creative Director | Iñaki Martí |
Creative Supervisor | Ignacio Soria |
Creative Supervisor | Arturo Benlloch |
Director de arte | Ignacio Soria |
Director de arte | Zarik Ahuir |
Director de arte | Javier Lopez Canle |
Director de arte | Sergio Garcia |
Redator | Arturo Benlloch |
Client Services Director | Ricardo Del Campo |
Account Manager | Sara Cubillo |
Executivo de contas | Jesus Alvarez |
Digital Director | Tania Cavada |
Executivo de contas | Sandra Aran |
Technology Department | Víctor Moreno |
Technology Department | Horacio Panella |
Technology Department | Luis Marcano |
Produtor da agência | Nico Sanchez |
Produtor da agência | Esther García |
Producer | Against all odds |
Produtor executivo | Mario Forniés |
Producer | Pablo Garcia |
Post Production Coordinator | Tamara Diaz |
Realizador | Passion |