Elite wafer - "There's a wafer"

Good People

Good People Cairo, Egito

2819

Titulo	There's a wafer
Agência	Good People
Campanha	There's a wafer
Anunciante	Horreia food industries
Marca	Elite wafer
Data da primeira Transmissão/Publicação	2018
Sector Empresarial	Comida
Filosofia	This is the launch of Elite’s new chocolate filled wafers. Just a small snack and the only novelty is its novelty. It just came out, and we wanted to build curiosity around it so we thought of an inmate who is desperate to try it. We went with two friends for this one. Instead of professional actors, who always end up over acting and over doing it in Egypt. We went with two friends of ours, who had absolutely no acting experience and had never been in front of a camera before. A bit of a risk, that paid off for us in the end.
Tipo de Mídia	Viral
Comprimento	77 seconds
Director	Ali Ali
Director criativo	Ali Ali
Produtor executivo	Khaled Zaki
Produtor	Ammar abu Shady
Director de fotografia	Yves Sehnaoui
Redator	Ali Ali
Redator	Akram Negm
Redator	Hashem El Sokkary
Sound Designer	Vladimír Chorvatovic
Line Producer	Karim Osman
Managing Director	Dalia Abdelshafi
Group Account Director	Dalia Abdelshafi
Account Manager	Mariam Radwan
Colorist	Karim Mira