Freelance creative producer //TV producer/ radio producer/Art Buyer
at
freelance
Brussels Area, Belgium, Bélgica
| Titulo | Join the FAM |
| Agência | Air, Partner of McCann |
| Campanha | Join the FAM |
| Anunciante | Equal.Brussels |
| Marca | Equal.Brussels |
| Data da primeira Transmissão/Publicação | 2022 / 11 |
| Sector Empresarial | Acções caridade, fundações, voluntariado |
| Legenda | Join the FAM |
| Filosofia | In Brussels, 9 out of 10 women have been harassed at some point. To create a change, Air and Equal.Brussels launches The FAM (family). But unlike a regular family related by blood, The FAM is related by the willingness to step up when witnessing harassment. Our launch video shows that juste like other families, there’s a set of rules to follow. In addition to our 360 campaign “Join the FAM”. We’ve also launches the initiative “Doorbells of Brussels”. This initiative aims to give power to every people in Brussels. With more than 150.000 stickers sent trough direct mailing to mailboxes. Everyone can now show off that they’re part of the fam and repurpose their very own doorbell into help buttons. And together create the biggest network of Anti-Harassment alarms. This campaign is supported by many politicians and has been related in local media. |
| Tipo de Mídia | Integrated Media/360 Activation |
| Comprimento | |
| Creative Direction | Air Creative Council |
| Equipa criativa | Arnaud Bailly |
| Equipa criativa | Edouard Coune |
| Equipa criativa | Anouk Lemm |
| Equipa criativa | Maxime Dereeper |
| Equipa criativa | Marie Paris |
| Equipa criativa | Marc Richard Vander Heyden |
| Estrategista | Michelle Defooz |
| Designer | Aurélie Prestigiacomo |
| Designer | Chantal Gillet |
| Motion Designer | Boris Delire |
| Account Manager | Laurie Parres-Albert |
| Executivo de contas | Anastasia Bousson |
| Agency TV Producer | Bérengère Lurquin |
| Produtora | Tornade production |
| Realizador | Pablo Crutzen |
| Realizador | Benoît Do Quang |
| Realizador | Dozen |
| Director of Production | Nina De Taeye |
| VFX Artist | Julien Mercier |
| Sound Designer | Diego Wunsh |
More Work
SEE ALLSaved by the doorbell Sticker
- MARCA:
- The city of Brussels
- AGÊNCIA:
- Air, Partner of McCann
Saved by the doorbell (120 s)
- MARCA:
- The city of Brussels
- AGÊNCIA:
- Air, Partner of McCann
Equal Sticker Sheet
- MARCA:
- The city of Brussels
- AGÊNCIA:
- Air, Partner of McCann
Saved by the doorbell Board
- MARCA:
- The city of Brussels
- AGÊNCIA:
- Air, Partner of McCann
Doorbells of Brussels (60 s)
- MARCA:
- The city of Brussels
- AGÊNCIA:
- Air, Partner of McCann
Join the FAM 3
- MARCA:
- Equal.Brussels
- AGÊNCIA:
- Air, Partner of McCann
Join the FAM 2
- MARCA:
- Equal.Brussels
- AGÊNCIA:
- Air, Partner of McCann
Join the FAM 1
- MARCA:
- Equal.Brussels
- AGÊNCIA:
- Air, Partner of McCann
The Backside Of Liberty Leading The People
- MARCA:
- Qualcomm
- AGÊNCIA:
- Air, Partner of McCann