| Titulo | Branches |
| Agência | Change, an FCB alliance |
| Campanha | Protecting the land starts with the ocean |
| Anunciante | 1 OCEAN Foundation & UNESCO |
| Marca | 1 OCEAN Foundation |
| Data da primeira Transmissão/Publicação | 2023 / 6 |
| Sector Empresarial | Meio ambiente e ecologia |
| História | More and more people are concerned about environmental issues, and protecting the Earth is becoming a worldwide concern. However, few people realise the importance of the ocean, which alone covers more than 70% of the earth's surface. The campaign highlights the richness of the ocean through the photographs of Alexis Rosenfeld and other explorers. At first glance, the chosen images could be land-based landscapes such as forests, deserts or flower fields. Yet, all of them were taken beneath the surface of the Ocean. By doing so, the campaign aims to raise awareness among viewers: by protecting the ocean, they are helping to save our entire planet. |
| Tipo de Mídia | Imprensa e publicações |
| Director executivo criativo | Damien Guiol |
| Director executivo criativo | Samy Benama |
| Director de arte | Tristan Bourdon |
| Redator | Sophie Delaporte |
More Work
SEE ALLCoral
- MARCA:
- 1 OCEAN Foundation
- AGÊNCIA:
- Change, an FCB alliance
Leaves
- MARCA:
- 1 OCEAN Foundation
- AGÊNCIA:
- Change, an FCB alliance
Sand
- MARCA:
- 1 OCEAN Foundation
- AGÊNCIA:
- Change, an FCB alliance
Plants
- MARCA:
- 1 OCEAN Foundation
- AGÊNCIA:
- Change, an FCB alliance
Pop Eyes 3
- MARCA:
- Popeyes
- AGÊNCIA:
- Change, an FCB alliance
Pop Eyes 2
- MARCA:
- Popeyes
- AGÊNCIA:
- Change, an FCB alliance
Pop Eyes 1
- MARCA:
- Popeyes
- AGÊNCIA:
- Change, an FCB alliance
e-outlet Collection
- MARCA:
- Marques Avenue
- AGÊNCIA:
- BRAND STATION
Matrix Fortnite / Enter the trailer
- MARCA:
- Matrix
- AGÊNCIA:
- BRAND STATION