Titulo | Have a word with yourself, then with your mates Cannes 2023 |
Agência | Ogilvy UK |
Campanha | Have a word with yourself then your mates |
Anunciante | Mayor of London |
Marca | Mayor of London |
Data da primeira Transmissão/Publicação | 2023 |
Sector Empresarial | Governo e outras instituições |
História | 'Have a word with yourself, then your mates’ is the game-changing campaign aiming to make men think twice about violence and intimidation against women and girls in London. Created by Ogilvy UK for the Mayor of London, the film was launched at Selhurst Park during a Crystal Palace vs Manchester City match and broadcast on Sky Sports. There was further amplification from sports stars and commentators from football and beyond, as well as a roadside OOH campaign across the capital. |
Tipo de Mídia | Case Study |
Comprimento | |
Behavioural Science | Mike Hughes |
Producer | Chris Anthony |
Chief Creative Officer | André Laurentino |
Executive Creative Director Digital | Jules Chalkley |
Director criativo | Andy Forrest |
Senior Colourist | Simon Bourne |
Executive Producer | Sally Miller |
Auditivo | Toby Griffin |
Behavioural Science | Tara Austin |
Director criativo | Nicola Wood |
Produtor executivo | Greg Hackett |
Director de fotografia | Adric Watson |
Editor | Tim Swaby |
Strategy | Bianca Novaes |
Strategy | Andrew Lopez |
Director | Molly Burdett |
Producer | Eleanor Hardcastle |
Production Assistant | Eva McAlpine |
Producer | Robson Yeo |
Senior Print Producer | Heather Hart |
Produtor executivo | Lou Gagen |
Executive Creative & Strategy | Charlie Coney |
Client Partner PR | Fola Odumosu |
Account Director PR | Gemma Ginsberg |
Produtor de linha | Rachel Bashford |
Fotógrafo | James O’Jenkins |
Communications Director | Sarah Brown Mayoral |
Head of Strategic Communications and Marketing Campaigns | Jessica Holland |
Produtora | Spindle |