| Titulo | The Power of Belief: To Hear A Smile |
| Agência | EveryFriday |
| Campanha | The Power of Belief: To Hear A Smile |
| Anunciante | Sky |
| Marca | Sky |
| Data da primeira Transmissão/Publicação | 2021 / 9 |
| Sector Empresarial | Programas e canais de televisão e rádio |
| História | The first TV spot in a series, ‘To Hear A Smile’, shares the poignant story of a day in the life of Barbara, a lonely pensioner who looks forward to her weekly call with Gary, a Sky employee who is part of the broadcaster’s Time to Care initiative |
| Filosofia | The campaign has been created to shine a light on the diverse range of social initiatives Sky has created to make a positive contribution to society and communities up and down the length of the UK. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Director | Luke Seomore |
| Director | Joseph Bull |
| Director executivo criativo | Dan Fernandez |
| DOP | David Procter |
| Produtor | Adam Farley |
| Client Partner | Catherine Bourke |
| Agency Producer | Debbie Impett |
| Editor | Darren Baldwin |
| Grade | Steffan Perry |
| Flame Artist | Paul O'Brien |
| Post-production Producer | Chris Anthony |
| Composer | Freddie Webb |
| Som | String and Tins String and Tins |
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