Ogilvy & Mather - "Don't have a Stock Standard Holiday"

Ogilvy Worldwide

Ogilvy Worldwide New York, Estados Unidos

9814

Titulo	Don't have a Stock Standard Holiday
Agência	Ogilvy Worldwide
Campanha	Don't have a Stock Standard Holiday
Anunciante	LeBraussie James
Marca	Ogilvy & Mather
Data da primeira Transmissão/Publicação	2015 / 12
Sector Empresarial	Agências de publicidade
História	Advertising employees know what it feels like to spend endless hours on stock galleries looking for that perfect picture, that’s not too ‘over the top happy’, cheesy or downright tacky. That’s why this Holiday season Ogilvy NY decided to create their own set of wonderfully, kitsch stock pictures. The photos feature Ogilvy staff in some of the most clichéd Holiday moments we’ve all had to endure in advertising: from the painful office party to the little girl sitting on Santa’s lap. They even put the whole set up on Getty Images so their industry peers can use them for THEIR own holiday campaigns, making it the first time an agency has used a stock library as a media. In the spirit of the season all proceeds from the images will be donated to the World Childhood Foundation.
Tipo de Mídia	Interatividade
Mais Informações	http://stockstandardchristmas.com/
Chief Creative Officer	Corinna Falusi
Fotógrafo	Justin Bettman
Director criativo	Chris Rowson
Director criativo	Bastien Baumann
Director assistente criativo	David Martin Angelus
Redator	Chad Johnson
Fotógrafo	Geoff Levy
Designer	Chris Allen
Produtor executivo	Akiko Nakashima
Producer	Carah Von Funk
Produção	H&O