Save the Children - "Save the Imagination"

POL Oslo

POL Oslo Oslo, Noruega

Prêmios

1421

Esse anúncio faz parte da Coleção ACT Responsible

Marca: Save the Children
País: Noruega

Anunciante: Save the Children

Titulo	Save the Imagination
Agência	POL Oslo
Campanha	Save the Imagination
Anunciante	Save the Children
Marca	Save the Children
Data da primeira Transmissão/Publicação	2023 / 5
Sector Empresarial	Acções caridade, fundações, voluntariado
História	Based on real stories, «Save the Imagination» portrays how children living i areas affected by war and conflict uses their imagination as a way to cope and escape the harsh reality.Children living in these conditions talk about how the sound of gunshots and explosions can be imagined as a rain storm and thunder. How the fighter jets over the villages becomes passenger planes coming to take them on vacation. And how their imagination lets the stories have the happy ending they deserve.Unlike children growing up in a safe environment, those living under unthinkable circumstances are dreaming about heartbreakingly simple things like grass under their feet, clean clothes air-drying in grandmas garden, and the ability to just be children.Imagination is not only an important coping mechanism for children in crisis, but also one of the earliest signs that the hope of a better, safer future is alive.
Tipo de Mídia	Televisão
Comprimento	127 seconds
Mercado	Países Baixos
Director de publicidade	Linda Sinac
Director de publicidade	Sarah Clifton
Director de publicidade	Ingrid Svendsen
Director de publicidade	Klaus Damlien
Equipa criativa	Anette Bellika Finnanger
Equipa criativa	Emil Hafslund
Equipa criativa	Rikke-Sofie Jacobsen
Equipa criativa	Pia Lystad
Produtora	Bacon OSL
Realizador	Martin de Thurah
Produtor	Magne Lyngner
Director de fotografia	Daniel Voldheim
Production Service Company	Clandestino Films
Editor	Carla Luffe
Colorist	Julien Alary