Titulo | Happy Moving Day |
Agência | Cossette Communication-Marketing |
Campanha | Happy Moving Day 2020 |
Anunciante | McDonald's |
Marca | McDelivery |
Posted | Agosto 2020 |
Sector Empresarial | Retalho, distribuição e cadeias de restaurantes |
Legenda | Happy Moving Day |
História | In the province of Quebec, Canada, most residential leases come to an end on the very same day. As a result, over 100K households pack their belongings and move into their new homes on what Quebecers refer to as “Moving Day”. To celebrate this unique tradition, McDonald’s Canada and Cossette brought to life a creative campaign to remind guests from across the province to treat themselves to McDelivery on an otherwise undoubtedly hectic day. The campaign was created by Cossette, and rolled out in print, out-of-home and social. |
Tipo de Mídia | Imprensa e publicações |
Director de publicidade | Mélanie Courtois |
Director de publicidade | Mélissa Hains |
Account Manager | Pauline Gomis |
Agência de Mídia | OMD |
Produtora | Consulat |
Fotógrafo | Simon Duhamel |
Photographer Assistant | Renaud Lafrenière |
Director de arte | Sylvain Lemaître |
Empresa de produção | Visual Box Production |
Editor | Eliane Sauvé |