Titulo | A Balloon for Ben |
Agência | Zulu Alpha Kilo |
Campanha | A Balloon for Ben |
Anunciante | Cineplex |
Marca | Entertainment and Media Company |
Data da primeira Transmissão/Publicação | 2016 / 12 |
Sector Empresarial | Produção cinematográfica |
História | A Balloon for Ben is set in a world where balloons are filled with the light of film. Ben and his father purchase a balloon with the intention of watching it together, but things don’t go as planned when the demands of his father’s job get in the way. The film features a unique rendition of “Everywhere” by Fleetwood Mac. A Balloon for Ben is part of the continuing “See The Big Picture” campaign for Cineplex, Canada’s largest theatre chain, and the follow-up to last year’s hugely successful “Lily & the Snowman”. |
Tipo de Mídia | Case Study |
Comprimento | |
PR Agency | Hill+Knowlton Strategies |
Agência de Mídia | Isobar |
Chief Creative Officer | Zak Mroueh |
Produtor da agência | Tara Handley |
Director executivo criativo | Allen Oke |
Sound Director | Joey Serlin |
Sound Engineer | Julian Rudd |
Director de arte | Guilherme Bermejo |
Redator | Nick Doerr |
Realizador | Yves Geleyn |
Planeador estratégico | Heidi Philip |
Account Management | Roy Gruia |
Producer | Desiree Stavracos |
Produtor de som | Kailee Nowosad |
Account Management | Kendal Saby |
Planning Team | Vanessa Pineau |
Planejador de Mídia | Damien Lemaitre |
PR | Margaret O’Donoghue |
PR | Rebecca Webster |
Produtora | Vapor RMW |
Produtora | Hornet |
Animação | Hornet |