Miami Short Film Festival - "Bedside Table"

Conill

Conill El Segundo, Estados Unidos

9314

Titulo	Bedside Table
Agência	Conill
Campanha	Miami Short Film Festival
Anunciante	Miami Short Film Festival
Marca	Miami Short Film Festival
Data da primeira Transmissão/Publicação	2011 / 11
Sector Empresarial	Feiras, eventos e festivais
História	The challenge for a short film festival is to attract people who are not interested in this particular short format. The solution we offered to our client was to show the audience how a short situation could be better than a long one.The target we were trying to reach was young adults with a curiosity for arts and culture. They live in Miami because they like a city that offers them lots of fun and party. So the idea we came up with was to show them that in Miami their life is closer to a short film than it is to a feature. The situation in the execution is edgy and simple, and has a strong end, just like a short film. This piece was part of a campaign that also included two suitable to air TV spots.
Tipo de Mídia	Televisão
Realizador	Francisco Pugliese
Realizador	Pablo Buffagni
Director de arte	Carlos Godinez
Director de arte	Rony Cinco
Director de arte	Tony Rhi
Director de arte	Matias Aubi
Redator	Federico Hauri
Redator	Karen Acevedo
Redator	Hernan Bacci
Redator	Ariel Dress
Director assistente criativo	Ana Testa
Director criativo	Rafael Ramirez
Chief Creative Officer	Pablo Buffagni