| Titulo | Hamburger |
| Agência | XL Grandes Ideas |
| Campanha | Free of stereotypes |
| Anunciante | Hansel & Gretel |
| Marca | Hansel & Gretel |
| Data da primeira Transmissão/Publicação | 2023 / 2 |
| Sector Empresarial | Restaurantes e comida rápida |
| História | We created a brave message that confronts a social reality that women experience at mealtime. For many years, the media and society have promoted a stereotype of the ideal woman, who must be thin, pretty, delicate and always well-groomed. Situations that have always exposed a woman's physique to the opinions and judgments of others. For the 8M Women's Day, we show comments that women receive at mealtime, and they promote a stereotype of “beauty” that prevents them from enjoying their food and their bodies as they are. |
| Tipo de Mídia | Imprensa e publicações |
| Director criativo | Diana Orbe |
| Director de arte | Natalia Romero |
More Work
SEE ALLFrench Fries
- MARCA:
- Hansel & Gretel
- AGÊNCIA:
- XL Grandes Ideas
Dessert
- MARCA:
- Hansel & Gretel
- AGÊNCIA:
- XL Grandes Ideas
Amélie
- MARCA:
- Multicines
- AGÊNCIA:
- MullenLowe Delta
Her
- MARCA:
- Multicines
- AGÊNCIA:
- MullenLowe Delta
Moon
- MARCA:
- Multicines
- AGÊNCIA:
- MullenLowe Delta
Gru
- MARCA:
- Multicines
- AGÊNCIA:
- MullenLowe Delta
Dead
- MARCA:
- Multicines
- AGÊNCIA:
- MullenLowe Delta
The Whiff of Savings
- MARCA:
- Santander Rio
- AGÊNCIA:
- Ogilvy Argentina