Bronwyn Henry
Produtor da agência at M&C Saatchi Abel
Cape Town & Johannesburg, África do Sul
TituloKhanyi
Agência
Campanha Stop Judging. Start Helping.
Anunciante WHEAT
Marca WHEAT
Data da primeira Transmissão/Publicação 2013 / 1
Sector Empresarial Acções caridade, fundações, voluntariado
Legenda Stop Judging. Start Helping.
História The Women’s Hope Education and Training Trust was given free media to solicit donations. The challenge was to engage women in a superficial space. The Solution? Celebs donated their time for portraits that were paired with hard-hitting headlines. We played into pre-conceived notions and incited women to “Stop judging and start helping”. 
Tipo de Mídia Imprensa e publicações
Mais Informações http://www.wheattrust.co.za/
Director criativo
Diretor dos Negócios
Account Manager
Redator
Produtor
Director executivo criativo
Fotógrafo
Director de arte
Redator

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