Weekday - "Be carefree, not careless"

6879

Esse anúncio faz parte da Coleção ACT Responsible

Marca: Weekday
País: Suécia

Anunciante: Weekday & RFSU

Titulo	Be carefree, not careless
Campanha	WEEKDAYxRFSU - BE CAREFREE, NOT CARELESS
Anunciante	Weekday & RFSU
Marca	Weekday
Data da primeira Transmissão/Publicação	2014 / 10
Sector Empresarial	Contraceptivos e testes de gravidez
Legenda	WEEKDAYxRFSU - BE CAREFREE, NOT CARELESS
História	Keep WEEKDAY x RFSU condoms in your 5th pocket and be carefree, not careless. Weekday and RFSU want to encourage a positive attitude towards buying, carrying and using condoms. Music by Mapei. For more information visit: weekday.com/5thpocket and rfsu.se/5thpocket Instagram: @weekday_stores and @rfsu #WEEKDAYxRFSU #5thpocket Extra thanks to Christian Larson (STANDART) and Mapei. CREDITS: Production company: STANDARTExecutive Producer: Pål Åsberg Director/editor: Christian Larson Producer: Dea Saracevic DoP: Erik Sohlström 1:st assistant camera: Astrid Junker 2:nd assistant camera: Sara Sivesson 1:st AD: Anders Habenicht DIT: Max Thedeby Stylist: Elsa Fischer Stylist assistant: Selam Fezzahayie Make up: Sanna Riley Set Design: Johan Broomé Props Master: Christer Jonsson Gaffer: Nisse Virgin Best boy: Mike Wahlberg 2:nd Electrician: Anton Sjöberg Sound: George Hagstrand Production coordinator: Simon Wallin Production assistant: Molly Bergström Music: Mapei - Don’t Wait Post-production: Chimney Camera and other technique: Ljud&Bild Media WEEKDAY Project leader: Ingrid Lundberg Production leader: Anna Morne Art director: Jacob Huurinainen Script: Hanna Belander (freelance) Graphic designer: Sarah Van der Bijl Copywriter: Sarah Long Production for movie: Anna Wallin RFSU Strategic collaborations & fundraising: Krister Nyman Sexuality educater: Pelle Ullholm Thank you: All participants Emma Backman Felicia Thisell Helena de Brun André Brink Joakim Högström Lasse, Berny och Cambike Under Bron Polisen i Stockholm Malmgårdsvägen Fredrikshovs Gymnasium Hälsans hus Berras biluthyrning Södermalm
Tipo de Mídia	Viral
Comprimento	120 seconds
Trilha sonora	MAPEI
Mais Informações	www.weekday.com/5thpocket
Produtor executivo	Pal Asberg
Produtor	Dea Saracevic
Realizador	Christian Larson
Director de fotografia	Erik Sohlström
Cenógrafo	Johan Broomé
Guarda-roupa/estilista	Elsa Fischer
Música	Mapei
Project Manager	Ingrid Lundberg
Production Manager	Anna Morne
Director de arte	Jacob Huurinainen
Script	Hanna Belander
Chefe de produção	Anna Wallin
Pós produção	Chimney Pot