| Titulo | The Invisible Poster |
| Agência | BBDO Düsseldorf GmbH |
| Campanha | The Invisible Poster |
| Anunciante | Daimler AG |
| Marca | Smart |
| Posted | Julho 2011 |
| Sector Empresarial | Automóveis pequenos e compactos |
| Filosofia | A special labelling on the inside of an inner—city fence makes the image of a smart fortwo electric drive disappear when the viewer passes. >> Almost invisible to the environment. |
| Tipo de Mídia | Exterior |
| Chief Creative Officer | Sebastian Hardieck |
| Chief Creative Officer | Wolfgang Schneider |
| Director criativo | Ton Hollander |
| Director criativo | Jens Ringena |
| Director de arte | Claudia Janus |
| Redator | Dominique Becker |
| Managing Director | Dirk Spakowski |
| Director de contas | Thanh Vu Tran |
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