Roche - "Ector the Protector Bear"

Integer Milan, Itália

4513

Titulo	Ector the Protector Bear
Agência	Integer
Campanha	Ector the Protector
Anunciante	Roche Pharma
Marca	Roche
Posted	Janeiro 2019
Sector Empresarial	Saúde e produtos farmacêuticos
História	Ector is the first toy that protects children from smoke.Thanks to an internal detector, Ector coughs when exposed to cigarette smoke. In this way Ector discourages smokers, notifies parents and educates children about the risks.
Tipo de Mídia	Case Study
CEO	Simone de Martini
Chief Creative Officer	Nicola Lampugnani
Chief Creative Officer	Gina Ridenti
Chief Creative Officer	Hugo Gallardo
Director criativo	Mirco Pagano
Creative Supervisor	Federica Facchini
Redator	Andrea Pinca
Redator	Mirco Pagano
Redator	Junior Copywriter
Director de arte	Federica Facchini
Director de arte	Giulia Trimarchi
Client Services Director	Gianluca Cappiello
Project Manager	Vaida Kentraite
Executivo de contas	Federica Perotta
Chefe de produção	Barbara Trivella
Producer	Fabio Bellifemine
Creative Digital Director	Jack Blanga
Digital Manager	Fabio Allemagna
UX Designer	Omar Mootamari
Web Project Manager	Vaida Kentraite
Agency TV Producer	Silvia Congiu
Art Buyer	Silvia Congiu
Technology Developer	Bernardo Gamucci
Technology Engineer	Davide Andenna
Produtora	The BigMama
Produtor executivo	Lorenzo Borsetti
Realizador	Nico Malaspina
Realizador	Gianpaolo Gelati
Produtor	Lucrezia Pellé
ORIGINAL MUSIC	Alessandro Branca For Human Touch
3D Studio	Monkey Talkie
Fotógrafo	Cirasa Studio
Website Development	Digital Machine
Design Development	TRUDI Italia