Titulo | Recycling glass |
Agência | Kastner Madrid |
Campanha | Ecovillancicos (Eco-carols) |
Anunciante | Ecovidrio |
Marca | Ecovidrio |
Data da primeira Transmissão/Publicação | 2023 / 12 |
Sector Empresarial | Questões ambientais e animais |
História | Ecovidrio continues to focus on raising awareness and transmitting the importance of recycling glass, and this Christmas it does so by singing. With the Christmas spirit in mind, the creative agency Kastner Madrid has reinvented the classic Christmas carols that we have all sung, year after year, on these dates. Each carol features cleverly adapted lyrics celebrating recycling. The entire campaign closes with the slogan “The new Christmas hit is recycling glass.” |
Tipo de Mídia | Interatividade |
Comprimento | |
Produtora | Carmela |
Produção de som | Sound Garden |
Director criativo | Renata Prado |
Director de arte | Pablo Correa |
Redator | Marta López |
Redator | Myriam de Nicolas |
Client Services Director | Pelayo Herrero |
Executivo de contas | Maite del Campo |
Executivo de contas | Carmen Alvarez |