Titulo | PortrAIt 2 |
Agência | TBWA\ITALIA |
Campanha | PortrAIts |
Anunciante | AISM (The Italian Multiple Sclerosis Society) |
Marca | AISM (The Italian Multiple Sclerosis Society) |
Data da primeira Transmissão/Publicação | 2023 / 5 |
Sector Empresarial | Instituições, organizações não governamentais |
História | More than 140000 people in Italy suffer from multiple sclerosis. No one can truly understand them, because the symptoms of MS are often invisible to the human eye. On National Multiple Sclerosis Week, AISM has finally made them visible, with the help of artificial intelligence. Millions of people finally saw what was once unseen, an essential step in changing the future of those affected by MS. |
Tipo de Mídia | Interatividade |
Chief Creative Officer | Mirco Pagano |
Director criativo | Vittoria Apicella |
Director criativo | Frank Guarini |
Redator | Alessandro Monti |
Director de arte | Matteo Segat |
Director de arte | Maurilia Piazza |
Redator | Laura Francesca Trippa |
Designer gráfico | Manuel Montefuscoli |
Director de contas | Elisa Schneider |
Account Manager | Mattia Deriu |
Event producer | Fabio Bellifemmine |
Project Manager | Federica Lorenzon |