Titulo | Equalicare |
Agência | Serviceplan Group |
Campanha | Equalicare |
Anunciante | Verbraucherzentrale |
Marca | Verbraucherzentrale |
Data da primeira Transmissão/Publicação | 2019 / 11 |
Sector Empresarial | Instituições, organizações não governamentais |
História | Women pay up to twice as much for gender-specific hygiene items as men. Even though some products have identical ingredients. In fact, some of them only differ in their packaging’s color – pink instead of blue. On top of that, women earn 21% less for their work than men. That’s why the brief was to raise awareness for the whole topic of Pink Tax. |
Tipo de Mídia | Imprensa e publicações |
Comprimento | |
Digital Agency | Plan.Net |
Produtora | Tempomedia Filmproduktion GmbH |
Empresa de design sonoro | Supreme Music GmbH |
Pós produção | NHB Next |
Produtora | Neverest GmbH & Co. KG |
PR Agency | Serviceplan Public Relation & Content |
Global Chief Creative Officer | Alexander Schill |
Director executivo criativo | Markus Kremer |
Director executivo criativo | Thomas Heyen |
Managing Partner | Florian Klietz |
Redator | Niklas Scholz |
Director de arte | Philipp F. Trübiger |
Director de contas | Saskia Kroschewski |
Account Manager | Mariah Kattmann |
Motion Design | Dennis Fritz |
Junior Motion Designer | Anton Reim |
Managing Diretor | Christoph Köhler |
Junior Producer | Madeliene Pfisterer |
General Manager | Britta Tronke |
PR Consultant | Isabelle Schneider |
Managing Director / ECD | Markus Maczey |
Director executivo criativo | Michael Reill |
Director de arte | Philipp Elsner |
Realizador | Peter Haueis |
Director de fotografia | David Südel |
Editor | Henrik Hühnken |
Produtor executivo | Alexander Schildt |
Produtor | Jana Schneider |
Compositor | Maximilian Olowinsky |
Compositor | Felix Müller |
Compositor | Florian Lackenmacher |
Compositor | Henning Sommer |
Compositor | Chris Buseck |
Compositor | Sebastian Schütze |
Junior Producer | Clemens Lockner |
Compositor | Bernhard Pausch |
Produtor | Fabian Cordsmeier |
Grade | Julien Von Schultzendorff |
Som | Markus Roseneck |