Titulo | Keys of Hope |
Agência | BBDO Group Germany |
Campanha | Keys of Hope |
Anunciante | Caritas |
Marca | Caritas |
Data da primeira Transmissão/Publicação | 2016 / 5 |
Sector Empresarial | Acções caridade, fundações, voluntariado |
História | The principal visuals in the charity campaign are house keys, shown in the open hands of refugees.The central platform of the campaign is the microsite www.keys-of-hope.org, which contains relevant information and enables the user to make a donation to Caritas for its disaster and emergency aid programs in Syria and neighboring countries. Working alongside locally based partner organizations on the coastal strip and in other towns and cities within Syria, Caritas International provides support and assistance for the victims of violence as well as urgently needed aid |
Tipo de Mídia | Case Study |
Comprimento | |
Chief Creative Officer | Wolfgang Schneider |
Chief Creative Officer | Darren Richardson |
Director executivo criativo | Kristoffer Heilemann |
Director criativo | Marie-Theres Schwingeler |
Director criativo | Andy Wyeth |
Director criativo | Konstanze Bruhns |
Director de arte | Kirsten Dey-Kanani |
Digital Art Director | Ailton Henriques |
Digital Art Director | Fabian Haumann |
Director de contas | Verena Schödel |
Account Manager | Benjamin Kraus |
Account Manager | Marvin Ruthmann |
Account Manager | Janette Woelwer |
Account Manager | Anouk Huisman |
Produtor da agência | Alexander Linke |
Produtora | Cobblestone Filmproduktion GmbH |
Pós-produção | CraftWork Duesseldorf |
Director de arte | Ailton Henriques |