Titulo | Woman |
Titulo (língua original) | Mujer |
Agência | Saatchi & Saatchi |
Campanha | Accepted |
Anunciante | UnionPay International |
Marca | UnionPay |
Data da primeira Transmissão/Publicação | 2019 / 4 |
Sector Empresarial | Cartões de crédito |
Legenda | We love to be accepted |
História | 'We love to be accepted' is based on the idea that we all like to feel accepted and be part of this world: an inclusive and vital message that positions and provides emotional content to a global brand in a global world. A message that celebrates diversity, whether you are as you are, wherever you go, think as you think and whatever way you decide to live your life, you are accepted. To reflect this idea, the campaign is starring by people of all kinds and uses codes based on the simplicity and strength of the messages in a current way. |
Tipo de Mídia | Interatividade |
Comprimento | |
Sound Company / Music Company | La Panadería |
Business Manager | Josefa Ruiz |
Head of Iberian markets | Luis García Cristóbal |
Creative General Manager | Andrés Martínez |
Director criativo | DAVID PASCUAL |
Director criativo | Miguel Provencio |
Director de arte | José Arroyo |
Director de arte | Rubén Caja |
Redator | Camilo Collado |
Redator | Marina Santa-Cruz |
Client Services Director | Loreto Pérez |
Director de contas | Sandra Tranche |
Executivo de contas | Anna Fanlo |
Produtora | Garage Films |
Executie Producer | Luciano Firmo |
Produtor | Marina Brément |
Realizador | NYSU |
Pós produção | Fake Studio |
Agência de Mídia | M&C Saatchi |
Media Planning Director | Rocío Díaz |
Media planning Supervisor | Alejandro Ruiz |
Planejador de Mídia | Miryam Adalid |